Pretty funny that after I post that stupid article I wrote two days ago on digital courses being all the guru rage, I get hammered by marketing emails from Tony Robbins and Dean Graziosi promoting their Knowledge Business Blueprint.
I told you fuckers digital courses is the pivot.
Apparently I was using the wrong terminology. It’s self-education now.
Did you guys see that two-hour webinar?
I’ve never sat through a Tony Robbins anything and I had no idea who Dean Graziosi was. Those two are impressive marketers.
In a complicated nutshell they were essentially promoting their course on creating knowledge courses. Or what they like to call masterminds.
So apparently they want to sell you a high-end yearly subscription model course on teaching people. People are hungry for self-education, natch. They purport to be able to draw out whatever your skill is and help you to help other people.
Of course, along the way you will eventually pocket huge sums of money.
They way they make it sound it was really pretty amazing actually. Like anyone could do it. And with their help you can. Really.
I actually believe that if you believe that someone wants to hear your expertise on painting nails then they will have a way for you to present it and make money doing it. There are a few reputations on the line here. It will work.
They provided numerous examples to follow. Most seemed to be of the help me with my failed relationship ideas. One lady was a master wedding photographer and used the course to learn how to set up workshops. She made ten of millions, or thousands, or something, doing it.
I have a skill creating snarky WordPress bullshit affiliate marketing blogs. Think anyone would pay me to learn my expertise at this nonsense? They assure me it’s possible.
And you know what? They have Click Funnels prepared so you don’t have to do shit. Like, push a button and the website and all this backend marketing crap is done. All you have to do is talk to your mastermind via ZOOM or workshop or something about you expertise in hanging window shutters.
I mean, everyone has an expertise to sell. If you don’t. No problem. Be a Reporter.
If you think that SEO is something everyone wants to learn about then they will teach you how to contact experts to pull information from them. As a reporter you can take that information and deliver it to your mastermind or workshop. Just Zoom the bitch in a Power Point presentation for $100 a pop. Why not? Tony and Dean will show you how to do this.
Maybe you can broker a deal where 7 SEO experts arrive at a hotel and talk to your mastermind for $15,000 a piece. Righteous.
For $2,000 you can join this club. I got nothing to sell in regard to this. If you think that teaching people is your bag and don’t now how to get started then I truly believe this might be of use to you.
If you want to teach yet believe that you have nothing to offer then I really believe this can help. They will help you figure it out.
If you love buying high priced courses to learn about selling knowledge then Knowledge Business Blueprint is the deal.
If you just want two motivators to tell you how wonderful you are then I’m guessing this is about as cheap as you are going to get these two guys.
Will I be purchasing Knowledge Business Blueprint? Fuck no.
Look, I believe that if you want to learn to teach something you’re passionate about then this is a great way to do it. Seriously.
I do not want to go through some tortured process to figure out what I am passionate about so I can sell seats to a mastermind. It doesn’t work for me. If I knew that I’d love to get in front of people and discuss my expertise on organizing books but just couldn’t figure out how to make that happen, then Knowledge Business Blueprint would be where I’d start.
The pivot to digital courses is real. Affiliates marketing will flourish around these programs as it will be pushed as the next best new thing.
Everybody is a teacher now.