I’m going to class. I signed up with Charles Heflin’s University 20/20 program. I’ll save you some time if you don’t like to read my stuff: I love it.
So what is University 20/20? I’ll save myself some time and quote the website, “University 20/20 is dedicated to providing top level Internet Marketing (web marketing), Search Engine Optimization (SEO) and Search Engine Marketing (SEM), Pay per Click (PPC) , Relationship building (email lists, link exchanging, business development) knowledge in an online classroom environment.” I couldn’t have said it better myself. No really, I couldn’t.
So why am I interested in U20/20? Because I read “The Plan”. Because I read “The Master Plan”. I drank the kool-aid Charles served. Those two reports have been the best website building guides I have read since I’ve been in this game. I’ve read the naysayers comments about the reports. They are entitled to their opinions. But the “Plans” are the most educational and researched no BS guides I’ve read on building websites properly. I figured U20/20 would be more of the same on a much higher scale. And I was right.
University 20/20 is a school. It is slick. The navigation is professional. The course notes are well-written. The classes are in-depth. And yes, you have a test. In fact, you fail the test, you don’t get the password to advance to the next topic of the course you signed up for. Think they aren’t serious about you learning the material and actually getting something out of it? I like that they want you to learn what they are teaching. Don’t you think that says something about the quality of this curriculum?
The first class on the agenda is Profitable Website Building 101. There are 14 Lessons in this class. Please don’t misread what the class is for. Do not interpret it as how to build money making sites. No, this course teaches you how to build profitable websites. Charles is real clear. He’s not teaching you how to make money. Charles says in Lesson 1, “I hope that there are not any misunderstandings but I am not here to teach you how to make money. My job is to have you learn vital online business skills that will allow you to follow your passion and express it in a way that people are willing to pay you for.” That is for me.
I’m still working through the Lessons on the first class. I’m happy with what I am learning. It’s hard to explain without you actually taking the class but he is really trying to get his students to think differently in how to build a business.
The pricing is very reasonable. $20/month for the first course. I guarantee you’ve wasted $20 on something far worse. Like taking your date to Spiderman 3. It is estimated that it will take you 4 months to complete the class. The next course in the curriculum is on email list building and will cost you a whopping $30. Other courses will follow and are being developed.
Oh and there is a forum for your course. And within the course forum is folders for each Lesson to post into for help. The few times I’ve been in there it seems the instructors are keeping on top of the questions asked. The forum activity gets more involved the deeper you get into the course, which makes sense.
I think I’ve managed to assemble the tools that will help me build profitable websites. I think I have discovered an excellent recipe for being successful on line. Dig it. Go to school. Take the classes at U20/20. You didn’t just start working in a corner office before you get educated do you? No, you spend years taking classes before you are useful to a prospective employer. Yes, I can hear you saying that your membership offers training. Can you learn from PortalFeeder and PLRPro or any other site you are a member of? Sure but it’s simply not as good as U20/20. Sorry. U20/20 does one thing and one thing really well. Education.
The remainder of the recipe: PLRPro, Portalfeeder and Nichebot. I’m learning how to build websites (U20/20). I need content to put on the websites (PLRPro). I need a way to physically build websites and keep them growing in a way that looks natural (PortalFeeder) and I need to figure out how people are going to find my website on the topic that I am passionate about (Nichebot).
The nice thing is this doesn’t in any way supercede or conflict with my goals in this business. It doesn’t mean that I’ve jumped off the tracks searching for a new method. Actually it’s what I wish I had access to before I even started in this business. No, U20/20 compliments whatever it is you are doing in this business. Why? Because it is not some new lame system.
Besides, I know people like to see how I’m spending my time and money. Along with my current site building activities I also feel that people want to know if a product is good or not. I want to help. Sometimes my purchases are flops and sometimes they are stellar. Sometimes it’s just fun to try new things. And I have no problem saying if I like it or not.
Well, this time, I found something I like a lot. Spend a Jackson and you will too. University 20/20 is time and money well spent.
27 responses so far ↓
Martin // May 15, 2007 at 11:23 pm
I agree 100% with what you are saying.
U 20/20 is great.I wish I could have started with U20/20 2 years ago when I started to try to “make money on the internet”.
It would have saved me many dollars and would have cured me from “opportunity addiction”
April // May 16, 2007 at 7:57 am
Does it help with existing sites? I don’t want to build any more sites, I want just a few HUGE sites instead.
April
Martin // May 16, 2007 at 1:14 pm
Yes-you will be able to apply what you learn to existing sites.
It teaches you how to build a authority site from the ground up,but you can just apply the principles to your existing sites.
Martin
Splork // May 16, 2007 at 2:34 pm
I think it would. As a matter of fact it seems to me the education is geared MORE for folks like yourself who are interested in building real sites on things you are passionate about. It’s not really for the spam-a-lot site builders just throwing up as many sites as possible. The idea is to learn how to build quality authority sites. I’d contact Charles and make sure. He’ll talk to you.
IMgiver // May 17, 2007 at 7:49 am
Here’s an email sent to Heflin’s list.
It’s it’s such a nice companion to the course why raise it to $397 to take it off the market. Could it be that it’s way more profitable to break the book up into tiny courses and make several hundred off the same material instead of selling a $67 ebook? Guess so.
I will be raising the price of The Master Plan from $67 to $397
one week from today.
The reason I am doing this is the make TMP unavailable to the
mainstream market. TMP is a solid guide for those that want to
understand the mechanics of creating a website that has great
ranking power.
The challenge I have faced since the release of TMP is the fact that
many people still need step-by-step coaching in order to implement
TMP principles. Not that the guide is incomplete it is just meant
for a user that already has basic skills in deep market research and
market driven keyword research which makes up 95% of successful
website development.
If you are not skilled at market research and market driven keyword
research then I suggest taking my class at University 20/20. Details
on my class can be found here: http://tinyurl.com/27htt8
TMP is a good companion for this course. If you want to grab a copy
then you should do so now at the following URL:
Franck Silvestre // May 19, 2007 at 2:33 pm
I agree with your post. Charles is a great teacher. I was on his forum since day 1, and I learned a lot on SEO there. Not useless discussion and fluff, but real cutting edge SEO tactics: LSI, Siloing.
Thousands of webmasters don’t even know what LSI is right now.
I must admit: I am a lazy keyword research marketer… LSI rocks. I didn’t log in wordtracker since month, but this doesn’t prevent me to get first pages when I want it (Not always actually!)
Charles is the real deal.
Sandy // May 22, 2007 at 10:11 pm
Even veteran marketer and SEO expert Dr. Andy Williams is taking the course.
April // May 27, 2007 at 7:01 am
Splork, yes a nice name, pardon me for asking, after looking at the link to 20/20U, I have this thought that website building 101 is just too basic for you to be wowed. I mean the content looked, .. basic. Anything interesting that I have missed out? Thanks.
Splork // May 28, 2007 at 1:57 pm
I learned quite a lot as I worked my way through the curriculum. It is set up for beginners to advanced. I am wowed by the content. The professionalism. I certainly did not know all that was taught and some of what I thought I knew I was just wrong or found a better way to do it. Particularly the SEO instruction.
In this course you will learn:
* How to locate interesting / potentially profitable markets
* How to investigate those markets for profit potential
* How to choose products for those markets that are proven and provide the highest profit margin.
* How to conduct deep market analysis to uncover:
* Content strategy
* Selling strategy
* Consumer psychlogy – which will give you an important edge in the marketplace.
* Keyword research based on market analysis
* Web site blueprinting based on market/keyword research
* LSI Content structure
* Search Engine Optimization (how to achive top listings)
* Getting indexed properly
* Theme giving site / content construction (siloing)
* On and off site ranking factors
* Proper link building
* Proper internal linking
* Growth scheduling – ensuring the smooth and profitable growth of your business
April // May 29, 2007 at 12:46 am
Yes Splork, at second glance, it does appear more thorough than I first thought; it looks like deep immersion class to me now instead of the 101 class the title has suggested. Sorry for missing the point earlier.
Is it true the fees for the first course has been raised 50% to $30? Can one who is in a hurry pay in advance to complete the course earlier, say 1 month fulltime instead of 4? I had TMP.
Thanks Splork
Splork // May 29, 2007 at 7:23 am
It appears to me that once you take 101, the rest of the classes are sort of advanced or specialty classes. You may or may not want to take them. They are $30. I don’t see any reason why you couldn’t speed up the coursework and get through a bit quicker than 4 months.
But yea 101 is a bit of a misnomer. It’s pretty involved. But it does give you a solid base to work from.
Janice // May 29, 2007 at 12:30 pm
The University2020 profitable website building course is so much more than the Master Plan which I also own.
I can honestly say I have never been so interested in an IM course though I have a hard drive full of them.
Taking the course is a real fresh start for me – I have unsubscribed from so much email dross as a result of doing the first few lessons I have an extra hour a day for a start…got to be worth $20 or $30 just for that alone.
You really have to try it for yourself to understand.
Silvam // May 30, 2007 at 12:54 pm
Taking the course is a real fresh start for me – I have unsubscribed from so much email dross as a result of doing the first few lessons I have an extra hour a day for a start…got to be worth $20 or $30 just for that alone. You really have to try it for yourself to understand.
$30 per mth may be the cheapest course in today’s web, howevr, the $200 to $250 monthly subscription to themezoom to support the creation of your websites is not small change.
If you are happy to fork out up to $3,000 per year for the rest of your web building life following the techniques taught in the course, then this course is for you.
Splork // May 30, 2007 at 7:22 pm
Silvam, yea good comments. I’m not on board with ThemeZoom. I heard there was going to be a lite version of it that would be less expensive. I’m perfectly happy using Nichebot for all of my LSI and keyword phrase research.
Silvam // May 31, 2007 at 7:12 am
Splork, thanks for the objectivity;
take care my friend.
Charles Heflin // Jun 1, 2007 at 3:40 pm
Just FYI…
ThemeZoom is not a keyword research tool it is a market research tool. You can’t do keyword research without first having done very in depth market research.
There is no tool that does this except for ThemeZoom (right now).
Charles
Splork // Jun 1, 2007 at 3:59 pm
Thanks for the clarification Charles. Guess I need to pay more attention. I just assumed it was for keyword research and everytime it was mentioned I’d just gloss over it. Still too expensive.
Charles Heflin // Jun 3, 2007 at 6:40 pm
Within the halls of U2020 you can get Theme Zoom for as little as $20 a month.
The full blown version of TZ at $250 a month is only for those that know what they are doing. It is a hefty price but if you are comitted you can dominate any market with it… If you know what you’re doing.
- Charles
bullydomain.com // Jun 14, 2007 at 1:24 am
Even veteran marketer and SEO expert Dr. Andy Williams is taking the course.
It appears to me that once you take 101, the rest of the classes are sort of advanced or specialty classes. You may or may not want to take them. They are $30. I don’t see any reason why you couldn’t speed up the coursework and get through a bit quicker than 4 months.
Mazzy // Sep 14, 2007 at 3:19 pm
I am totally new fresh… only have spent about $158 total for my IM garbage & inital discovery attempts…. I am very very selective and dont’ let go of my money easily, and I am a master googler. This I bet helps me by pass all the Get rich quick crap I’ve always seen from miles away.
Anway University 20/20 has come into my radar. So I am closely looking at it as an optional resource. That said, what is the difference between TZ within the halls of 20/20 and the supposed full blown version. Point me to a link if I missed it.
Thanks
Mazzy
Splork // Sep 14, 2007 at 7:42 pm
Good deal Mazzy. Sounds like you got your shit together. Just create great content and post it up. If you do it’ll all fall into place. University20/20 is a good, no make that great, place to learn what you should be doing.I didn’t do TZ. I use Nichebot and sometime Ultrabum for all my keyword needs. I’ve just been going through the classes. Part of the the difference is in price. I think sampler is like $20/month. Lite is $60/month and the full blown deal is like $200/month.
The other difference is, as Russell, the creator puts it, “One is a BB Gun. The other is 27,000 megaton anti-matter explosion.”
If you hope to get the MOST out of U20/20 you’ll want some version of TZ. I do it the hard way as I don’t want to spend the dough for a subscription to TZ yet. I think I will at some point, just not right now. It’s an amazing tool.
dan // Nov 15, 2007 at 2:38 pm
can someone explain to us how we can accomplish keyword market research without subscribing to themezoom? wouldn’t it be as simple as just looking at keyword research results competitor numbers… ?
Splork // Nov 15, 2007 at 6:28 pm
Maybe this is something you are looking for? I can vouch for Ron as the stuff I have purchased from him, PLR mostly, has been excellent.
http://www.keywordcockpit.com/wso-rr.html
Marlow // Nov 16, 2007 at 6:18 pm
Splork, Isn’t U2020/TZ suppossed to teach how to build a profitable website? Isn’t that pretty much what SiteBuildIt! claims to do automatically – for the terminally computer challanged like me? I’m trying to decide which way to go – to learn in depth with U2020/TZ or get around the having to learn technical stuff with SBI. Since I’ve never run a website before I don’t know how important it is to master these technical aspects. Do you have an opinion on this you’d be willing to share?
Splork // Nov 16, 2007 at 9:50 pm
Learning the basics from U20/20, that first course offering, could never hurt. Profitable Website Building 101 taught me a lot when I went through it. I’d recommend it. Can’t say much about SiteBuildIt. Never been interested in that offering. If you truly want hands off then maybe it is a decent way to go. Then again, spend less with 20/20, learn the basics, then just outsource whatever it is you have no interest in. That seems to be the rage these days.
Anonymous // Aug 27, 2008 at 6:07 pm
If this guy Charles Heflin’s so good why did his case study site for U20/20 payday-search.com never ranked you may lean a little with him but you will not get google love
Anonymous // Sep 4, 2008 at 5:52 pm
He purposely targetted that really competitive niche to prove a point that a well silo’d site will rank pretty good. Ive seen other instances of this in other markets but it may be that he hasnt did anything with the site in awhile. I still think him and Russell Wright are some of the best minds in this market. Things they were saying months and months ago are coming to pass now.
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