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In Line Text Advertising

May 3rd, 2007 · 4 Comments

The dude at Daily Blog Tips wrote an article pretty much condemning in line text advertising like IntelliText and Kontera. His article titled “Stay Away from In-Line Text Advertising” sadly made a lot of sense.

I use used Kontera on Lost Ball. It won’t make me rich but every little bit helps. I tried Adsense and thought it looked bad. Plus no one in this community is likely to click on those ads anyway.

I get what the author is saying about in-line text ads. It does take away from the user experience. It is intrusive and it goes against basic principles of web usability. It’s argued that in-line text ads makes it less likely users will click on real links, which is at the heart of web usability.

I like making money. Certain sites I don’t care if I pollute with banner ads, in-line text and PPC. Not sure if I want to do that with blogs that I care about and am trying to maintain credibility with, like Lost Ball.

It’s interesting to straddle two different sides of blogging. On one side I am a spammer just trying to spray as many PLR niche sites onto the web as I can. On the other side I try to use sites like ProBlogger.net, Daily Blog Tips, etc. as examples of ultimately where I want to be. At least with a site like Lost Ball. Therefore, I must walk the talk, as it were.

Tags: Blogging

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4 responses so far ↓

  • April // May 3, 2007 at 12:59 pm

    Perhaps you should face up to the fact that you should be using an opt-in box for sending out emails to people. Then sending them out reviews of products that you have bought.

    I mean, IM is a hungry market, if you can’t make money in IM with a list of loyal readers… there’s something very wrong going on.

    Perhaps do a case study like a lot of other people seem to do or make an ebook detailing some of your fav. techniques. There’s nothing spammy about that and people would like something that is genuine.

    And whatever happened to you making a list of all the products you use?!

    April

  • Walt Breuninger // May 3, 2007 at 1:22 pm

    >>> Plus no one in this community is
    >>> likely to click on those ads anyway.

    That’s too bad. I think more people should be rewarding authors for good work. I recently wrote about this exact topic…

    http://www.waltbreuninger.com/off-topic/i-feel-guilty-for-not-clicking-more/

  • Splork // May 3, 2007 at 2:10 pm

    Opt-in emails. It just seems like spam. I know that people would “opt-in”. But the review that I would email would be the same of something I would post. I’d rather post to a broader audience than email. If I could develop a worthy newsletter to compliment Lost Ball I would but it’s hard enough to simply write a decent post. :)

    Yea I need to create that page. Just have to get around to it.

  • No More Kontera Ads // May 8, 2007 at 3:31 am

    […] This post from Splork got me thinking that in-line text ads are kinda scammy, so I pulled the Kontera ads. They weren’t really performing anyway, so it wasn’t exactly a hard decision. […]

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